digital media summit
FEBRUARY 21, 2014

The NRB Digital Media Summit is an all-day educational event covering best practices for an effective social media presence using today's digital media tools. This year's Summit will be led by representatives from some of today's most prominent platforms including Facebook, Twitter, Instagram, and more, and will be attended by leading digital marketers from some of America's most innovative ministries.

Speakers

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katie
harbath
Facebook

Katie Harbath is a Manager for Policy at Facebook, where she focuses on political outreach. Prior to Facebook, Katie was the Chief Digital Strategist at the National Republican Senatorial Committee. In 2009, she was named a Rising Star by Campaigns and Elections magazine.

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Adam
Singer
Google

Adam Singer is Analytics Advocate at Google, a tech industry speaker, startup adviser and blogger. He previously was digital director for a global consulting team and has created digital strategies for brands. Singer and his campaigns have been cited by top media outlets such as TechCrunch, NY Times and more for creative use of digital marketing and PR.

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Ed
Stetzer
LifeWay Research

Ed Stetzer is the President of LifeWay Research, a prolific author, and well-known conference and seminar leader. Stetzer is a contributing editor for Christianity Today, a columnist for Outreach Magazine, and is frequently cited or interviewed in news outlets such as USAToday and CNN. He also serves as Lead Pastor of Grace Church in Hendersonville, Tennessee, a congregation he planted in 2011.

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nathan
tabor
Christmas Toy Drive

Nathan Tabor is President of TCVmedia.com and ChristmasBibleDrive.com. TCVmedia.com is a professional full-service internet and branding firm that specializes in website design and application, marketing, advertising and consulting services.

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Noreen
Hafez
Akamai

Noreen Hafez is a Senior Product Marketer for Akamai where she focuses on the Company’s Sola Media Solutions. With more than 15 years of product marketing, product management and sales experience, she develops positioning, manages GTM strategy, messaging and sales tools, while serving as a product expert for internal and external audiences.

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howard
brown
CircleBuilder

Howard Brown is CEO of Circle Builder with experience and a proven track record of success (IPO experience) in technology, fundraising, sales, and marketing of online software and digital communications solutions. A well regarded and recognized community leader with comprehensive knowledge and experience working within the North American nonprofit markets.

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Justin
wise
WISE Group

Justin is a social media strategist focused on helping people get results from their social media strategy. Justin speaks on the topic of social media at national conferences such as the NRB Research Symposium, CLA Internet & Ministry Technology Summit, and the Nonprofit Leadership Academy. He is a founding partner of Some Company, a social marketing agency.

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Aaron
Tabor
Jesus Daily

Aaron Tabor, MD is the creator of Facebook's #1 most Engaged Page Jesus Daily®. In December, 320 million unique people saw Jesus Daily® content on Facebook. Dr. Tabor's Facebook work has been featured in The New York Times, U.S. News & World Report, CNN, FOX, ABC, and other major media outlets worldwide. Dr. Tabor is a graduate of The Johns Hopkins School of Medicine.

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Justin
Blaney
Innovate 4 Jesus

Justin is the author of Evan Burl and the Falling, a #1 bestselling novel. He is also a producer at Inkliss, an independent film company, and a photographer for NGOs and domestic non-profits. Justin is the founder of Zoxsy, a networking site for musicians and the music industry, and a Blogger at Innovate 4 Jesus, a platform for helping nonprofits, businesses and people grow.

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Noelle
Bud
Moody Radio

Noelle Bud is the Social Media Specialist on the Integrated Marketing Communications team at Moody Bible Institute. Passionate about serving a variety of clients with diverse needs, she strives to build better online engagement between clients and their target audiences through integrated social media, content writing and web marketing.

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Chris
Burdick
Moody Radio

Chris is passionate about using new and creative tools to communicate the gospel to an ever-expanding audience. He works as a web marketing specialist at Moody Bible Institute, where he oversees social media and Web content and development for Moody Radio. You can find him on Twitter (@seeburd) and online at christopherburdick.com.

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Schedule

8:50
AM
Doors Open
Governor's Ballroom AE
9:00
AM
Welcome
Dr. Jerry Johnson, NRB President
9:15
AM
Q&A Introduction to Social Media
Nathan Tabor, ChristmasBibleDrive.com
9:30
AM
Keynote: Facebook
Katie Harbath, Facebook
10:15
AM
The 7 Social Media Mistakes You're Making (and How to Fix Them)
Justin Wise, WISE Group
11:00
AM
Is Facebook the Right Book for Your Ministry, Church, or Group?
Howard Brown, CircleBuilder
11:45
AM
Maximize Your Return on Social Media Through Measurement
Justin Blaney, Innovate 4 Jesus
12:20
PM
Lunch
Ed Stetzer, President of LifeWay Research
(Governor's Ballroom B)
1:15
PM
Analytics Advocate at Google
Adam Singer, Google Analytics
2:00
PM
Keys to Fundraising using Social Media Tools
Katie Harbath, Facebook and Brad Davies, Dunham & Company
Moderator: Nathan Tabor
2:45
PM
10 Tips to Boost Social Presence using Online Video
Noreen Hafez, Akamai Technologies
3:30
PM
Case Study: Writing a Campaign, Tools, Stats and Analytics, Advertising and Contesting
Noelle Bud, Moody Radio
Chris Burdick, Moody Radio
4:15
PM
Lightening Talks: What is Hot and What's Not in Ministry Social Media
Don’t Broadcast, Engage
by Noah Sidhom, Bellevue Baptist Church
SEO & Social Media: A Marriage of Convenience
by Georgia Joseph, Five Q
Digital Media Evangelism
by Richard Daniel, CVC Network
Bringing JESUS Online
by Doug Weiss, The JESUS Film Project
5:00
PM
Using Social Media to Reach Next Generation
Dr. Aaron Tabor, Jesus Daily
5:30
PM
Dismissal
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Location & Lodging

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Gaylord Opryland

Resort & Convention Center

2800 Opryland Dr.

Nashville, TN 37214
If you are coming from out of town, you can make your lodging reservations direction with the following hotels:

Gaylord Opryland Reservations

(877) 382-7299
Please mention that you will be attending the NRB Convention to receive the discounted rate.

Gaylord Rates

$158* single/double
$178* triple
Garden Terrace rooms additional $20.00
(If standard rooms are sold out, you will be given a Garden Terrace at the standard rate.)

* Add $10 resort fee per room per night, which includes:
• High speed Internet access
• Access to Opryland Cyber Cafe
• Local phone calls up to 20 min
• Toll free calls up to 20 min
• Access to the Fitness Center
• Bottled Water (2 bottles provided daily)
• Scheduled Complex Transportation to Gaylord attractions (Grand Old Opry, General Jackson Showboat)
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Inn at Opryland Reservations

2401 Music Valley Dr.

Nashville, TN 37214

(615) 889-0800

Inn at Opryland Rates

$94* single
$104* double

* There is no resort fee at the Inn at Opryland.
* The Inn at Opryland has been recently renovated and offers limited shuttle transportation.
* A restaurant is available at the Inn.
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pricing

Digital Media Summit
Just $275 for the full day
Additional pricing available for the full NRB Conference.
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sponsors/supporters

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